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Will the New BlackBerry Win Back Corporate Customers?

Written By Haekal Fikri On Wednesday, January 30, 20130 comments

Will the New BlackBerry Win Back Corporate Customers?

About three years ago, some 2,500 employees at Land O' Lakes Inc. used company-issued BlackBerrys. Today, the number at the Minnesota butter maker is down to 12.

Despite this week's launch of a new BlackBerry, Barry Libenson, the company's chief information officer, said he is no longer planning on supporting BlackBerrys. The "vast majority" of his employees prefer a different smartphone, he said, and BlackBerry maker Research In Motion Ltd.'s RIM.T -6.82% precarious financial position is a "concern for us." .......
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